PRIVACY POLICY
Last Updated: June 2026
We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website, fill out our registration/order forms at our stall, or book a photography session with us.
For the purpose of the UK General Data Protection Regulation (UK GDPR), the data controller is Alex Harper, founder of Luxe Paws Photography, based in the United Kingdom.
1. The Data We Collect About You
We may collect, use, and store different kinds of personal data about you, which we have grouped together as follows:
Identity Data: First name, last name, and your pet’s name.
Contact Data: Email address, phone number, and physical address (if required for delivering prints).
Financial Data: Payment details (processed securely via our third-party payment processors; we do not store your full card details).
Transaction Data: Details about payments to and from you, and details of products and services you have purchased from us.
Visual Data: Photographs taken during your photography session (which may include images of you, alongside your dog).
Technical & Usage Data: Information about how you use our website, including your IP address, browser type, and operating system (collected via cookies).
2. How We Collect Your Data
We collect data from you in the following ways:
Direct Interaction: When you fill out our contact form, registration form, order form, or contact us via email, phone, or our website.
During the Session: When we take photographs of you and/or your pet during the scheduled session.
Automated Technologies: As you interact with our website, we may automatically collect Technical Data about your equipment and browsing patterns using cookies.
3. How We Use Your Personal Data
We will only use your personal data when the law allows us to. Most commonly, we use your data for the following legal bases:
Performance of a Contract: To manage your booking, conduct the photoshoot, process your payments, and deliver your private viewing gallery and final images.
Legitimate Interests: To display photography on our website, social media, and portfolio to showcase our work (unless you have explicitly opted out via our Model Release terms).
Consent: To send you marketing materials, newsletters, or special offers via email, if you have explicitly opted-in on our registration forms. You can opt-out of marketing at any time.
4. How Long We Store Your Data
Contact & Session Details: We keep your identity and contact information for as long as necessary to fulfil the purposes we collected it for, including any legal, accounting, or reporting requirements (typically 6 years for UK tax purposes).
Photographs/Images: Final edited images and viewing galleries may be archived securely by us so that you can request replacement copies in the future. If you wish for your images to be permanently deleted from our archives after your order is complete, please contact us.
5. Sharing Your Data
We do not sell your personal data to third parties. We only share your data with trusted service providers who help us run our business, including:
Gallery & Delivery Platforms: Online hosting platforms used to deliver your private viewing galleries.
Professional Printing Labs: If you order physical prints or products.
Payment Processors: Secure third-party payment systems (e.g., Stripe, Square, or PayPal).
IT & System Administration: Providers who host our website and email systems.
6. Your Legal Rights
Under the UK GDPR, you have the following rights regarding your personal data:
Request access to your personal data.
Request correction of any incomplete or inaccurate data we hold about you.
Request erasure of your personal data (the "right to be forgotten"), subject to certain legal obligations.
Object to processing or request that we restrict the processing of your data.
Withdraw consent at any time where we are relying on consent to process your data (e.g., unsubscribing from marketing emails).
If you wish to exercise any of these rights, or if you want to opt out of the photo model release, please contact us at alex@luxepawsphotography.co.uk
7. Third-Party Links
Our website may include links to third-party websites, plug-ins, or applications. Clicking on those links may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements.
8. Changes to This Policy
We keep our Privacy Policy under regular review. Any changes we make in the future will be posted on this page.
9. Contact & Complaints
If you have any questions about this Privacy Policy or how we handle your data, please contact us at alex@luxepawsphotography.co.uk
You also have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us first.